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Do you know the hidden power of local citations? Business listings? As someone who has been doing SEO for quite some time now, I have come across numerous businesses & situations where local citations have proven to be quite useful for online businesses. It won’t be wrong to say these online listings, like business directories, are the cornerstones of a successful local SEO strategy. Take, for instance, a thriving Mumbai florist named “Ohana Floral Gallery.” Their floral arrangements are exquisite, but their online presence? not so much. Still, they are getting customers from Google searches, how?? Local citations! Let’s take a breather. How does it happen?
Now, how did Ohana Floral Gallery benefit? They built a GBP & were very active over there with consistent updates. Additionally, they built their NAP syndication & business listings on prominent local business directories. Results? By being consistent with their efforts, they turned the tide in the Mumbai floral market.
As a local SEO guy here in India, I see numerous businesses struggle with getting found online. As we discussed, one of the most powerful tools for local search rankings is citations – online listings that act as your visiting card across the web.
Now, there are a plethora of free directory listings out there & exploring them all can be a real pain. Well, fret not, I’ve put together a superrrrrr (thalaiva style) list of the top Indian business listings & directories designed to boost your local presence. To further strengthen your SEO efforts, you should try following a Local SEO checklist, curated for your business.
Of course, if you’re looking for the absolute best, there are some top-of-the-table paid directory options available. But hey, we all gotta start somewhere, right? Let’s get your business listed and climb those local search rankings without spending another penny!
Local citations are important? Yes! Business listings are important? Yes! You know what else is important? Since you are doing local SEO, you must be aware of how to use “near me” in your local SEO strategies for best results. THINK!!
The process is pretty simple. Once you have the list, all you have to do is head to each directory (I have added their links as well), create an account, & claim your business listing. Most directories do not take more than 15-20 minutes each, so grab a cup of chai, put on some tunes, & get ready to gaga!
Now, before you begin, remember, that consistency is key. Make sure your business information – name, address, phone number, and website – is the same across all directories. A minor inconsistency & a major setback for the entire business.
To list your business in any business directory, follow the following steps:
Let me take a moment & address one more usual query, how does domain authority fit in? Well, domain authority (DA) is a trust score, I would say, developed by MOZ & highly considerate across the entire SEO industry. DA tells you how trustworthy & reliable a website is, in the eyes of a search engine. Directly impacting your traffic & rankings. Therefore, it is crucial that whenever building citations, listings, or building a link profile, always give prime importance to DA, Spam Score, PA, Traffic Demography, & there’s much but let’s leave that for another time.
The following free local Indian business directories have been selected based on Domain Authority (DA) & relevance.
Here you gooo! Take your time & let us know if you need more. This list of business directories for local citations will help you elevate your local search rankings.
If you know more sites, let me know in the comments below & share this article with all local businesspersons.